How to launch an online course

How to Launch an Online Course – 9 Steps Guide to be an Expert

One of the most common questions I hear from entrepreneurs is, “how do I launch an online course?”

Many people have done all of the other steps and have truly developed a higher level of expertise in their niche, but this final step is something that people tend to struggle with because of its technical nature.

Of course, putting your hard-earned knowledge onto a teaching platform like Udemy or Teachable online courses seems easy, but you need first to make sure that you’ve secured an audience that will spend their cash on your material.

Performing actions like building an email list, audience engagement on social media, and conducting market research are all critical when you’re approaching the launch stage.

In this guide, which is part of a series of posts that will show you the nuts and bolts of entering the world of online learning, I will show you how to approach the final stages and launch your online courses.

Before You Start: Have the Content Ready to Go

Before you consider the launch stage, definitely have at least the basics of the site ready to go.

Once you launch, you can use student feedback to develop your site more fully, but you’ll at least need the nuts and bolts to be in full working order before you attempt a launch of your online course programs.

A good rule of thumb states that you should have an email list ready and about 20 percent of the content you’ll make available to your students.

Why 20 percent? Well, you want your prospective students to get a good impression of what they can expect of your site.

This will provide a sort of “things to create and sell,” and student feedback will grant you a strong basis for what you’ll be presenting for future students.

The sales page on your site is essential; it’ll show students a bit of what you’re selling and generate pre-sale revenue.

Work on your messaging; this will also draw in people who have expressed interest.

The email list bolsters this. This list is a collection of the first wave of potential students.

These students have already expressed interest in learning from you and using your knowledge, and these people are integral to your growth as an educational brand.

How to Create an Online Training Course and Launch in 9 Steps

Step One: Line Up Your Customers Ahead of Time

Line Up Your Customers Ahead of Time
As a general rule, launching a course from scratch without a preset audience will make the process very difficult for you.
In my experience, it’s a good idea to know what customers are ready to purchase your online course before you even consider launching it.

Success requires strategizing and deep thought. Who would be most interested in a course of this type? Is there a demand? What are competitors doing in the same vertical?

Creating a launch strategy with a preset group of customers is absolutely critical.

Steps to Take:

  • Google other businesses working in your niche
  • Do market research to determine your ideal customer
  • Find out how customer needs are not being met

Step Two: Work on that Email List

An email list is a modern way to build an audience; everyone has an email these days, right?
As I mentioned, having an audience to sell to is one of the most critical steps in this whole launch process, so be ready to hit the ground running.
Before you even craft online coursework, start with building an email list of proposed students.

Steps to Take:

  • Work on your audience and craft an email list

Step Three: Create a Lead Magnet and Drive Traffic to It

People respond easily to giveaways. For this reason, you should create a lead magnet that will offer those who express interest in your course a free item.
For example, you can offer them a mini-course, a free thing that’s somehow related to your niche, or an eBook. In exchange for these “free” items, you simply request that they give you their email address, which builds your email list.
This also will help them perceive you as an expert and professional in whatever niche you’re teaching about.

At this point, you should have an earning goal, and the goals of your lead magnet should reflect this. Want to earn $10,000 from a course that costs 200 a person?

Then you’ll need to have a lead magnet that drives at least 50 people to sign up for your class. If that’s the case, then you’ll need to target thousands of customers to ensure you hit your 50-person goal.

To ensure this, you’ll need to drive traffic to this content. If you already have a site or blog, then you have a tool.

If not, create one; these tend to make you look more valid and knowledgeable in your niches. Besides, blogs are superb ways to gather emails from visitors.

In addition to these methods, you can also drive traffic to your lead magnets by:

  • Running paid ads on platforms like Facebook and Google
  • Creating re-targeting ads for folks that have viewed your landing page or website
  • Making social media content
Steps to Take:
  • Create a lead magnet to entice students
  • Drive traffic to lead magnet by engaging customers on your site, social media, etc.

Step Four: “Engage” in Audience Engagement

Engage-in-Audience-Engagement

As you’ve probably figured out by now, having a preexisting audience is a great tool for launching an online course.
As you create online coursework and build your brand, consistently engaging with your audience will help you adjust the experience.
For example, getting simple feedback from your visitors and students will allow you to pivot and refine the experience so that future students will find more value in your courses.

You can easily find out from your audience if your course is truly engaging or if you’re not quite gaining their undivided interest.

They can also tell you about course sticking points and provide you with suggestions on what to add going forward.

To start, you can even pre-sell your course. This is a method of engagement that offers a special deal for customers who commit early.

To use this, approach your prospective students who have expressed interest in this kind of discounted price.

If there’s true interest, your customers will jump at the chance, and you can also use this as an opportunity to validate your course.

Steps to Take:

  • Establish if you’ll need to set a low cost to bring in a higher volume of students
  • Figure out how to earn online by really understanding your target audience

Step Five: Enter the Beta Stages of Course Development

When you’re trying to sell online courses from your website, the next step is entering the beta stages.
When you hear that software is in beta, you know that the final version of that product is near, and the same can be said about an online beta course.
When in beta, you’ll only have a few test students, and the software associated with your course will be available only to this limited number of users.

In many ways, this intersects well with the pre-selling stage I mentioned in the last step; the beta version of the course can be offered at a discount, and you can engage with students to iron out the kinks.

Your beta testers are early adopters of your content, and any issues they encounter can be resolved by you before you push the finished product.

Ever noticed that some online courses already have testimonials before they are released? This is precisely why.

Steps to Take:

  • Create a “test version” of your course

Step Six: Strategize Your Launch

Strategize Your Launch
So, you’ve crafted a beta version of the site and have been pre-selling it to future students. Now, it’s time to think about the launch.
Don’t just release the course – create a strategy for your launch so that you can optimize your course’s performance.
Think of it as a way to build anticipation, which will garner more students.

Continue to build your email list, continue to pre-sell, and market your course, but turn things up a notch also. Show students that are on the fence how your course will enrich their lives.

Address fears that they might have. Again, try to get to know people who may be interested. Now’s the time to build trust, so make blog posts talking about the launch.

Host things like webinars so that those interested will know what to expect from your course.

Steps to Take:

  • Create a launch strategy for your course
  • Get to know your interested students
  • Craft informational sessions like webinars

Step Seven: Create a Sequence for Your Emails

A single email simply won’t do the job; you want to create a sequence of emails that reinforce your course’s perception of quality.
These emails should work in a sequence that starts with a teaser to inform people about the course and progresses through a series of relatively short emails that are designed to entice.

Here’s a brief rundown:

Email One

Email Two

Email Three

Email Four

Email Five

Email Six

Email Seven

Email Type

The Teaser

Course Description

The Launcher

The Converter

More Incentive

The Appreciation Email

The Sense of Urgency

Explanation

This merely informs people on your email list about your intent to start a class.

Potential students will want to know what’s in the course, so create a second email that is designed to inform.

This is the email that tells your prospective students that registration is open.

By now, you should have students, so it’s time to address those that are on the fence. Craft a FAQ so that unsure people can gather information and sign up.

This email is designed to convert those that weren’t converted before. This email offers a financial incentive to purchase the course. Just a few dollars off of registration is often enough to snag a few more students.

Now that you have students, send an email that thanks those who have signed up. Also, you can include testimonials.

At this stage, you have several students, and to bring more in, create a sense of urgency. Talk about the impending end of the course, and if your course is evergreen, speak about the end of the sales generated during your incentive stage. Don’t forget to tell them about any “last chances.”

Step Eight: Create Partnerships and Use Them

While launching, create partnerships with others in your niche, and have them promote your program. In return, you can grant them a small cut of each sale.

This is a form of traditional marketing cross-pollination, and while it can take time, the rewards can be massive. You can even use your allies’ email lists to help promote your launch.

Steps to Take:

  • Leverage partnerships with others in your niche to boost your launch.

Step Nine: Be Sure to Track All Aspects of Your Course

Is this the end? Surely it isn’t, so you must track your course performance so that you know what to do and not do when you inevitably offer a follow-up.
Create tracking links in your blogs, emails, and social posts to see how well the course is performing.
Use tools like Google Analytics and track social engagement so that your next launch is more streamlined.

Steps to Take:

  • Take a close look at how effective your launch is using tracking tools

Final Thoughts

Did you enjoy my piece on how to launch an online course? In this article, I really wanted to help you know the precise steps to take and the pitfalls to avoid when getting your course ready for the masses.
There are several advantages to taking these steps, and they will help you learn how to craft courses quicker and easier in the future.
Please feel free to share this with friends who are looking to launch, and please comment below with your feedback.
How much can you earn selling online course

How Much Can You Earn Selling Online Courses

Online courses are growing in popularity, and by the year 2025, they’ll be making online educators more than 300 billion per year.
This amazes me, and it really makes me want to help people learn how to make online courses work for them like it has for me.
I’ve heard people consistently ask about how much money you can make by creating these types of courses, so I decided that it would be a great opportunity to help people learn about this.

In this guide, I’ll provide an extensive breakdown of the earning potential of these courses and also teach you how to sell online course materials to your students.

This type of work is truly valuable; not only can you make a pretty penny doing it, but you can also really help people while enriching yourself.

Remember, during these days of the pandemic, people are truly trying to better themselves while staying indoors, so now’s a great time to get in on the ground floor of the world of online courses.

Make Money Selling Online Courses

As a growing industry, you’ll need to avoid mistakes in order to remain competitive.

When you’re trying to learn how to earn online, your first step should be to take a look at the landscape.

What are competitors doing? What sells and what doesn’t? These are key questions.

Additionally, remember that profitability will vary intensely; you can easily earn as little as a few hundred dollars per year to well into the six-figure range.

It all depends on your dedication and the steps you take to market your courses and gain students. Making your courses is merely the first step.

If you want to succeed, marketing and sales processes will be integral.

Critical Question: How Much Money Can You Make?

As I mentioned, there’s no real barometer for how much you’ll be able to make since this varies from teacher to teacher. A major part of it is figuring out what to sell online to make money.

Additional factors like the course price, the interest and needs of the audience, your own experience in marketing and sales, and customer loyalty will all be important to the income that you generate.

For example, if you don’t already have an existing customer base, you’ll have to put more work in, but this doesn’t mean you’ll be unsuccessful.

In fact, some of the most profitable online courses have been made by relative newbies.

A good way to measure your potential income is to multiply the size of your existing (or proposed) audience by the conversion rate and the price. It’ll look something like this:

Audience size x Conversion Rate x Price = Revenue

To establish the audience, you’ll have to determine if you have followers or visitors to your site. If you do, that’s your number.

If you don’t have that number yet, just base this part of the equation on how many people you EXPECT to reach.

Conversion rates, as the next part of the equation, will depend on what you’re teaching as well as the price that you’re offering.

Also, how well are you able to bring people in and sell your product?

Low conversion rates can fall around the one percent mark, but higher rates can go as high as 10 percent – it’ll depend on your ability and how compelling your coursework is to the average consumer.

A good technique is to set various conversion rates so that you’ll be able to develop a few ballpark numbers.

The final part of the equation is the price, and this has to do with how much you spend on things like marketing, materials, or any other related costs.

Once you multiply these three aspects, you should be able to come up with the revenue that you can expect.

How to Create the Most Profitable Online Courses in 8 Steps

Step One: Increase Your Brand Recognition

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This is absolutely critical for anyone who’s looking to build a strong audience and will directly affect how much you can make.

How approachable is your brand? How memorable? You’ll need to increase your visibility so that you can make larger profits by bringing in more students.

Remember, if you present yourself as an expert in your niche, you’ll be able to sell your course material.

Steps to Take:

  • Google yourself to get an impression of where you stand out
  • Find out what your customers are saying about you online
  • Audit your presence on social media and the internet
  • Seek out new opportunities to “get your name out there”

Step Two: Increase Your Level of Expertise

Increase Your Level of Expertise

In order to have a brand, you should at least be an expert in the subject matter surrounding it.

As a rule of thumb, the more knowledge you have in your niche, the more high-quality content you’ll produce.

High-quality content virtually sells itself, so bone up on as many aspects of your niche as you can.

If people see that you’re an expert, they’ll be more likely to sign up for your courses.

Steps to Take:

  • Evaluate how knowledgeable you are about your topic
  • Do extensive research to bridge any knowledge gaps
  • Are you an expert on the topic? Determine what you need to provide educational value to your students

Step Three: Determine the Value of the Content

Determine the Value of the Content

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Is your content as polished as it needs to be so that you can gain new students? You absolutely will need to audit the level of quality of your work so that students will be interested.

It’s one of the most critical methods for learning how to sell an online course.

Like life, variety is the spice of selling an online course, so make sure that you cover a wider breadth of topics surrounding your niche.

Take a look at any posts you’ve made, any books you’ve written, or any podcasts you’ve done, and determine if they fulfill the needs of your ideal student.

Steps to Take:

  • Take a look at your existing content. Is it valuable to students?
  • Look at other types of similar content being offered by competitors

Step Four: Do Research to Establish a Reasonable Price Point

Research to Establish a Reasonable Price Point

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As you may imagine, the price point will play a heavily when determining how profitable your course will be.

For example, if you only charge $25 a student per month and only have 15 students for three months, you’ll only make about $375 per month and make a total of $1,125. Of course, this can become very profitable if you sell thousands of copies of your course.

Establishing a price point lines up well with establishing expectations of profitability for your course and can quickly establish how much money you can make.

You’ll also need to take a good look at your audience; how much income will your ideal student bring in?

If your coursework is for more well-to-do students, then realistically, you can raise the price of the course so that profitability is easier.

Steps to Take:

  • Establish if you’ll need to set a low cost to bring in a higher volume of students
  • Figure out how to earn online by really understanding your target audience

Step Five: Select a Course Topic that Delivers Value

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The numbers don’t lie: any course that brings in money will have a topic that fulfills some intrinsic need of the audience.

Your best bet is to find a profitable topic that your students will want to spend their hard-earned money on.

Finding the right topic will fully determine whether people will appreciate the course work or simply pass it over for something else.

Steps to Take:

  • Take a hard look at what you’re offering
  • Take a look at the market and determine if there’s an aspect of your niche that competitors aren’t serving

Step Six: Leverage Your Entire Audience

Select a Course Topic that Delivers Value

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The most successful course creators tend to have a preexisting audience that they then leverage for larger courses.

Do you have followership in the high thousands on Twitter and Facebook?

Why not use them to grow your online course?

These people will already understand that you’re an expert in your field, so they will know that they can derive value from anything that you’re teaching.

This is especially true if you have a more professional audience or an audience that’s peopled by celebrities, fellow bloggers, or anyone else with established authority in your topic.

Simply put, if you have an audience, you already have a foot in the door to creating true profitability through your online courses.

Steps to Take:

  • Take a look at your social following
  • Use any authoritative followers to grow the popularity of your online courses

Step Seven: Think About the Competition

How are your competitors meeting the needs of their students? How well can you provide a solution to the problems of your students compared to these competitors?

Really think about how many people need the solutions you’re providing and how to leverage this information similarly to your competition.

Steps to Take:

  • Take a look at competitors (maybe even sign up for their courses)
  • Perform independent market research

Step Eight: Audit How Effective Your Website is

Audit How Effective Your Website is

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Your website is a good predictor of how well your online course will perform. For this reason, try to figure out how people approach your business.

What parts of your site are most popular?

How does your ideal customer find your business?

Are they hitting sales pages? What about landing pages?

Really auditing how your site brings in customers is a great way to establish the most profit and teach you how to sell an online course.

Additionally, you can also use this kind of heat mapping to determine how effective your site is.

Remember, your website and your courses work in tandem, so having a poor site experience can directly affect your course’s profitability.

Steps to Take:

  • Take a close look at how effective your site is for visitors and potential students

How Much Money Can You Make with These Courses?

Honestly, in my experience, you can make an awful lot.

This is one of the best business models for an online entrepreneur to pursue in order to build profits, and it also allows you further to establish yourself as a true expert in your niche.

Online learning is experiencing a major boom right now thanks to COVID-19, and professionals are willing to spend their cash learning about a wide variety of topics.

Just remember that you’ll need to do your research. Even if you’re an expert, try to keep abreast of new developments in your niche and always look to learn more.

Being considered knowledgeable is absolutely a must if you want to be profitable.

Final Thoughts

Did you enjoy my guide on how much you can make selling your online courses? I tried to really help you understand the steps you’ll need to follow to be truly profitable.

There are a multitude of benefits in making a course like this. First, you enhance your online brand and create an image of greater expertise.

Second, you become a thought leader. Third, you will also build your following by teaching people who will then tell others about your coursework.

I hope you enjoyed this piece. Please take the time to comment below and share the article with anyone wondering how much you can earn selling online courses!

How to Validate online course Idea

How To Validate Your Online Course Idea: 7 Step Guide will Help, it is Viable or Not

New online courses are popping up on the top online platforms every day, so how can you make this work for you?
I am a big proponent of online learning; as you may have noticed from my previous articles, I am fascinated by the opportunities these courses can provide for everyday people who have something to teach.

Before you start your course, it’s a great idea to validate it first.

This will help you discover if the course is viable enough in a competitive market, and it will also help you determine what topics to cover in your courses.

Learning how to validate an idea for an online course is simply the most critical part of the process, which is why I opted to create this step-by-step guide so that you understand precisely where to begin.

7 Step Guide on How to Validate Your Online Course

Step One: Develop a Niche that Your Students Will Love

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No matter how much of an expert you are about a topic, it should still be developed into a niche that’s easily digestible by your students. As a rule, there are a few distinct niches that most online courses fall into:

  • Fashion
  • Relationships
  • Spirituality
  • Education
  • Lifestyle
  • Health
  • Wealth

Similarly to how you need a niche to create a powerful and successful website, you need one for your online courses as well.

When trying to sell online courses from your website, pick a topic that you love but understand that this is just the first, most simple step.

The topic of your courses should be something that is needed by the world at large, that you understand deeply, and that you can monetize.

Steps to Take:

  • Establish a nice that you understand
  • Determine your level of knowledge about your niche
  • Evaluate how much the niche is needed by the world

Step Two: Determine Your Level of Expertise

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We all like to think we’re the authority on a topic, but it’s a good idea to think about your level of expertise before creating an online course.

If you’re an expert, it will always be a good idea to teach others about your topic, but if you’re not fully at the expert level, this doesn’t preclude you from being a teacher.

Does the high school history teacher have to have a doctorate in history? Of course not, but this doesn’t mean that you shouldn’t do the appropriate research when you want to teach.

As an expert, you probably already have an audience that you can leverage.

This is a great advantage because you can use your daily readers as your first wave of students.

You can even use your blog content as the basis for a course where you really get into the nitty-gritty of your favorite topic.

If this is the case, prepare a list of topics that you’ll cover in your coursework.

If you’re not an expert, this just means that you’ll have to work a little harder to provide course content.

Before you create an online training course, simply establish the knowledge level of the average person looking for a class like yours and attempt to teach them more.

For example, if your course is about content writing, ask yourself, “What are techniques that the average writer is having issues with?” When you research this, you can easily build a curriculum that neophyte writers can use.

Steps to Take:

  • Take a deep look at your niche topic
  • Are you an expert? Figure what knowledge you have to offer students
  • If not an expert, determine student needs and create a class that helps bring users to the next level

Step Three: Develop Course Ideas that Others Need

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Your course HAS to fulfill a deep need in order to be successful. You need to establish what needs your course fulfills before even settling on a topic. A good way to do this is to ask your audience ahead of time. How do you do this?

First, if you have an existing audience base that visits your blog or social media groups, use those channels to establish a need.

Email marketing is also a great way to reach out and ask your audience.

Additionally, spending money on Facebook or Google Ads is a great way to determine what your potential students are looking for.

What articles are your daily visitors reading the most? Use heat mapping data to create topics that you can visit in your online courses.

Additionally, online course platforms, like Teachable online courses, frequently publish info about their most popular classes.

If these intersect with your niche, use that data to create a finer-tuned class for your students.

Google is also a great resource for determining the demand level of potential students.

Several online tools will help you determine precisely what people are Googling, which are determined using the company’s API.

Keywords with good search volume indicate a clear and present need.

Finally, for this step, use Google Trends. Google Trends will tell you how relevant your course topic will be.

For example, some topics are more popular during certain times of the year. Sometimes, things we think are more popular are showing signs of decline.

Google Trends analyzes this and provides graphs that can help you determine your course’s viability.

Steps to Take:

  • Use existing customers to research what classes people are looking for
  • Gather data to help fine-tune your knowledge about market demand
  • Perform keyword research and use Google Trends to identify a demand for things to create and sell
  • Browse internet forums to identify pain points around your topic
  • Take a look at trends around the topic

Step Four: Find a Compelling Angle and Compete

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Where does your course shine, and how will it make your students better writers?

It’s a good idea to fine-tune your topic for a specific audience.

This way, it’ll be more compelling. Instead of generic content creation, make your topic about content creation for a specific niche.

This will draw more specialized students to your course.

Try your best to provide something unavailable from similar courses.

If there are a wide variety of courses in a single niche, this isn’t a reason to get depressed; it simply means that there’s a market.

Take a look at the competition. What are they offering? What opportunities are they missing? Where can you shore up some of the vulnerabilities in your course? What’s the average quality level of similar courses?

In my opinion, it’s a good idea to take the courses of your competitors; this way, you have in-depth knowledge of what they missed in their courses.

You can then market the missing information in your course.

Also, you can find out what reviewers who took the course say was missing.

Steps to Take:

  • Fine-tune your topic so that it’s more compelling for students
  • Find out what the competition is missing in their course material

Step Five: Find Your Market

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As part of the validation process, it’s a good idea to determine if people are spending their own hard-earned money on courses like yours.

How well are courses like your proposed courses selling?

How many methods are out there for students to learn outside of teachable online courses?

Are there consultants who specialize in the niche? How expensive are these for the average consumer?

Are there other tools that a consumer might use to become educated about a topic, such as a mobile application?

All of these will tell you if people are willing to pay cash to learn about a topic.

You can also do things like perform surveys of your existing audience to determine if they would be interested in a full-blown class about your niche.

Additionally, create a diagram of your ideal customer. What sites (outside of yours) are they visiting? How can a course like yours help them? What might they expect from a course? What formats work best for them?

Steps to Take:

  • Ask yourself where people are spending their money
  • Seek demographic information about your ideal student

Step Six: Find Your MVP

No, I’m not talking about your most valuable player; I’m talking about the minimum viable product for your course.

This is the base-level product that will sell to your ideal audience. You can consider this a sort of mini-course that will let you test the waters before you dive in.

Forget the bells and whistles of a traditional course; your MVP can be a simplified course that provides some sort of needed information.

How viable was it? Was there a keen interest? What are the reviews saying?

Once you’ve gathered this data, it’ll help you establish the factors and features you’ll need in your main course.

Even if it fails, you’ll have some detailed data to use later on.

Perhaps most valuable, you will not have put a major investment into the MVP, which means that you can prevent a major loss.

Step Seven: Establish a Firm End to the Course

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Finally, create an endgame. Creating the course isn’t the end; you have to understand that you’ll need to effectively market your course.

Key points of information will be established.

What online course platform you’ll be using? How are you going to upsell? Where are you going to market the class?

Final Thoughts

Did you enjoy this tutorial on how to validate your online course? This step is critical since I understand how easy it is to create online course material that doesn’t reach its ideal audience numbers.

Please comment below and share the article with friends who are looking to learn how to validate an idea for an online course of their own!

Thinkific vs Teachable

Thinkific vs Teachable: Which Platform is Best?

As you may have read in my “How to Create an Online Course” guide, I’m a big fan of online learning. Since there are various online course solutions out there on the market, it can be a bit confusing comparing all of your course-teaching options.
It’s something of an embarrassment of riches, but fortunately, that ensures that you can find a solution that’ll best fit your teaching style and specific needs.
Two of the leading solutions on the market today are Teachable and Thinkific, and as a result, there are quite a few people wondering who wins out in the Thinkific vs Teachable debate.
As you’ll see in my guide, there are similarities between several features of the two, including aspects like Teachable and Thinkific pricing being somewhat very close.
That being said, in my opinion, there’s definitely a clear winner, which I’ll cover in my next section.

Compare Teachable and Thinkific: Which is Better?

When looking at both of these teaching platforms, you’ll notice that each has some very impressive statistics.

For example, Teachable has helped teachers sell over $500 million in courses, and Thinkific has helped sell over $650 million.

While Thinkific may seem to be the winner in this regard, it’s also important to note that Teachable has more active users.

In fact, the company states that they have 100,000 users compared to Thinkific’s 50,000 course creators. As a result, these are both proving to be very successful platforms.

Still, which one comes out ahead? In the case of the battle of Thinkific vs Teachable, Teachable is the clear winner.

This comes down to pricing, overall user experience, value, and the course creation process.

This isn’t to say that Thinkific doesn’t do an amazing job; it has a great overall user experience, but for my money, Teachable edges it out.

Wondering what kinds of features you’ll find on each platform? Here’s a review of each so that you can understand what they have to offer.

Thinkific Review

Thinkific is an online platform that attempts to help you “Power Your Education Empire,” as they say on their site, and there’s a focus on helping you not just build but market and sell your online coursework.

The software is very in-depth and helps you create courses with videos, text, audio, images, and downloadable files for your students.

In addition to its uses as an online course-building platform, you can also use Thinkific to build membership and sales pages.

Overall, it’s very easy to publish on this platform, and you can easily build curriculums for your students and collect pages with ease.

The software also has three well-designed tiers for users to consider; there’s a free level for beginners.

It ramps up gradually to a plan designed specifically for enterprise-level customers.

Simply put, Thinkific is a great tool for educational entrepreneurs, or edupreneurs, to get their feet wet.

Without a platform like this, you’d have to have CMS experience to build a site that your students can use to access your online coursework.

Fortunately, Thinkific has a pretty competitive site builder that performs much of the work for you so that you don’t have to pursue a coding degree.

The site builder is integrated into the admin panel, and it has a drag and drop interface and allows you to upload just about any type of image, video, or data file that may fit your needs.

There are even a few themes that you can select when building your educational site.

PROS CONS
  • The software has a very intuitive design that helps you quickly build educational pages for your students to use.
  • The software also has a lot of versatility and recognizes a wide array of file types.
  • If you don’t want the Thinkific.com address, you can use the paid plan so that your site looks more professional.
  • There are only a few themes to select.
  • The site builder doesn’t allow for much in the way of fine-tuning.

Teachable Review

Overall, I find that Teachable offers a comparable experience to Thinkific, but there are some features that help this platform stand out.

For example, if you have coding knowledge, the platform has a “Code Snippets” feature that allows you to change the look and feel of your online course site.

This is a feature that’s notably missing from Thinkific, and it may be a deal-breaker for anyone that has experience with popular CMS platforms like WordPress or Drupal.

For those without those skills, Teachable has a pretty straightforward site builder that allows you to fine-tune aspects of your learner’s experience.

For example, you can easily change the color and look of specific elements, and it’s also relatively simple to change up the theme of your educational site.

Like Thinkific, the default domain of your site will be a sub-domain of Teachable.com.

If you have any of the paid plans, you can have your own unique URL.

Purchasing one of these plans also allows you to turn off the Teachable branding, so your site will look completely like your own.

As you may have guessed, there is a free tier with Teachable, but in addition, there are three other tiers that include Basic, Professional, and Enterprise plans for larger companies.

PROS CONS
  • You can use your personalized CSS code with Teachable.
  • There are four plans to choose from.
  • You can create sales pages with Teachable with relative ease.
  • Teachable has a transaction fee with the Basic plan.
  • There are not that many templates to choose from with Teachable.

Thinkific Vs Teachable – Quick Comparison Table

CATEGORY

THINKIFIC

TEACHABLE

Standout Feature

Advanced Quizzing

Code Snippets Feature

Dropbox, OneDrive, Google Drive Integration

No

Yes

Viewing Methodology

Course Player

Course Player

Course Completion Certificate Templates

Three

One (Automatic)

Comparison of Features: Teachable vs Thinkific

Since Thinkific and Teachable have similar features, it’s a good idea to look at a few distinct features to understand which stands out more.

In this section, I’m going to take a look at a few of these so that you can understand which platform may work best for your courses.

Overall Design Features

When you’re creating a course, you want a snappy design that will help your students connect with your lessons.

A course with an intuitive setup will drive students to sign up for future courses that you offer.

For this reason, look and feel features really should be absolutely at the front of your priority list when trying to select a platform.

When it comes to overall design features, Teachable gives you more design options thanks to its CSS features.

While you may have to hire a designer, you can simply customize your site more when you can change its coding.

Thinkific and Teachable Pricing

Both of these online course builders have a four-tier pricing plan that you can select for your classes.

Teachable pricing, like Thinkific, starts with a free tier and has three paid tiers with growing pricing based on course quality and features.

Most Thinkific reviews agree that the lack of transaction fees may edge out its competitors since these fees can be as much as 10 percent on Teachable.

This means that you’ll have a comparatively reduced profit once everything is done. While the Basic tier of Teachable is slightly less costly, the more students you have, the less profit you’ll see as compared to Thinkific.

Still, despite this, Teachable is the winner in my mind. At the free tier, there are unlimited courses that you can host as compare to Thinkific’s maximum of three. This can extend your profitability while maintaining a low cost.

Quizzing

For most online teachers, quizzing is an integral part of the education process, which is why the online platform with the most comprehensive quizzing features tends to be the most useful.

Teachable online courses have great, if standard, quizzing features.

For example, multiple-choice, essay, and formatting options are all available, but most Thinkific reviews agree that their platform is far better.

With Thinkific, you can add videos, explanations, randomize orders, and import questions on a case-by-case basis. This results in a better overall quizzing experience.

Thinkific vs Teachable: Which Should You Buy?

Teachable, at the base level, is a more inexpensive platform, which is why it may be a better choice for those edupreneurs looking to save a little money.

Additionally, the presence of programmable CSS and HTML is a major selling point for people with dedicated developers or with coding experience.

If you have either of these, you can certainly appreciate Teachable’s customizability.

This is why Teachable comes out on top in our head-to-head – it’s valuable for anyone wanting to create a personalized online course.

Final Thoughts

Online platforms for learning like the ones I reviewed here are becoming more common. For example, platforms like Kajabi are reporting consistent growth and profitability.

Based on my Thinkific and Teachable reviews, Teachable is the clear winner when compared to Thinkific.

From the Teachable login through to course creation, you have a more user-friendly experience with more immediate options than are available through Thinkific.

10 Steps for Learning How to Create an Online Course

With the online learning industry consistently growing year after year, it shouldn’t be a surprise that there are many opportunities out there.

Based on recent market research, the industry is set to grow to a value of more than $240 billion in just two years.

So, by now, you may be wondering about how to create an online course?

I’m a fan of educating people, so when it comes to helping those same people learn, I thought it would be a great idea to help you find the best ways to create online training websites.

This is an opportunity for thinkers and teachers. Still, with solutions like Udemy, Teachable, and Learnable out there, it can be unclear how to get into the industry.

This piece will show you how to get started teaching people out on the internet.

Is it a Good Idea for You to Create Online Courses?

Before I get into telling you how to create an online course, I think it’s best to question whether or not YOU should create one of these courses.

Remember, this is a very competitive market, and most likely, new websites are being made about your particular niche just about every day.

Effectively, whatever you do, you’ll need to create online courses that will stand out from the crowd and deliver quality content for your audience.

This will help you succeed, so if you’re unwilling to put in the research and time to make your course unique, it may not be a good idea to create content like this.

You’re shooting for quality content that will stand out, and creating this isn’t easy without the right level of prep.

This guide will show you how to do due diligence, so feel free to use it to create powerful content that will deliver value to your students.

Just remember, the guide won’t do ALL the work for you; you’ll need to put in work to succeed.

Based on this guide, you’ll see that anyone can create one of these courses. It isn’t terribly complex, but don’t mistake this process as a means of getting rich quick.

While you can, and should, cut corners, it’s going to take time and effort, but you should be able to use one of the best online course platforms to be successful over time.

How Lucrative are Online Learning Platforms and What’s the Cost?

Once you understand how long this process should take, you’ll want to know how much this type of endeavor can make. First, it’s important to know that this can deliver a good income stream if you do it right.

That said, there are also horror stories of online teachers making mere hundreds of dollars over the entire history of their online coursework.

Still, many modern online course platforms report that teachers can easily expect an income of several thousand dollars a month, with the outliers making upwards of five digits during that same period.

There’s no exact number, but the potential is clearly there, so consider that when you’re determining if this is for you.

Cost-wise, this is also highly dependent on what you put into the course and what platform you’ll be using. There are free-to-use services such as Udemy free courses and the services offered on Skillshare.

On the other hand, there are also online learning platforms that cost a nominal monthly fee and have one-time initial charges that may cost you hundreds.

Also, for some courses, you may need to invest in video and set equipment, and as you go, you may want to invest in even more equipment that can improve your online students’ overall course experience.

At the start, the cost may be very inexpensive, and as you go, you can gauge how far you want to take the experience from a financial point of view.

How Long Will it Take and How Hard is it?

This depends on several factors, so I find it very hard to give a concrete estimate based on any arbitrary average.

If you’re starting with a simple process that you’re trying to teach that doesn’t take a lot of extra work for you as the teacher, you can create a lesson or course within a few hours or days.

Still, if you’re going to go deep, definitely understand that creating an in-depth course could take you months or even years.

If you’re looking to test the waters, you can also “validate” your work by releasing content at a steady pace.

This is different from going all in and works as a good way to determine if there’s a market while you go about your normal pace.

Fortunately, this isn’t an overly hard process if you go about it correctly, as you’ll see in this guide.

Just understand that more content will take you more time and effort, but fortunately, once it’s done, your content will be available on the internet for people to use without almost any need to upkeep.

10 Step Guide on How to Develop Online Training Websites

Step One: Select a Topic Your Students Want to Learn About

Select a Topic Your Students Want to Learn About

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The first thing you should consider is profitability. While you may not be doing this to get rich, it will be almost pointless to create an online course that only piques the interest of four or five students.

Select a course that you’re interested in and know well. It’s also a good idea to consult Google to determine if people are searching for the topic you’re teaching.

Gauge your experience level. Do you have enough experience to teach about the subject matter?

Is there enough of an audience to make the whole project worthwhile?

What are your potential students struggling with? Why do they need your particular course to learn?

Are you providing them with a useful solution?

What makes your course unique and well-suited to the needs of your potential students?

You should also consider a topic that will remain viable for the longest period. Ideally, you’ll want students coming to your course for answers and education years after you’ve created it.

Remember, when creating a topic, look for one that not only serves your students but serves you as well.

With this kind of synchronicity, you’ll have a topic that is bound to bring in students.

Steps to Take:

  • Find a topic that deeply interests you
  • Determine if you have educated people about the topic before
  • Identify pain points for potential students who are looking to learn
  • Determine how your class can provide a solution

Step Two: Research Your Topic Thoroughly

online research

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While you may understand your chosen topic, you’ll still need to do research to truly be an expert that has the capacity to teach.

While you may feel like you have adequate knowledge, you’ll be surprised at how many online teachers enter the world of online courses without up-to-date knowledge.

Is there enough demand for you to create a course? What kind of issue are you trying to solve? What types of people are looking for education about your selected topic?

All of these are important questions to ask, and each will require thorough research.

Tools like Facebook, Google, Youtube, Quora, and even other online learning platforms are good tools to identify specific course-related needs.

This will also help you determine how the audience typically consumes content like yours and what demographic typically is looking for the type, of course, you’re creating.

Once again, identifying specific customer pain points is absolutely critical! Find out where your students are struggling and incorporate a potential solution into your course.

Steps to Take:

  • Identify the demand level for your topic
  • Determine who your customers are
  • Complete research on the topic to shore up any weaknesses
  • Clearly identify what problem your coursework will solve

Step Three: Establish Firm Goals

Set goals

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Once you’ve established your audience and any pain points, now’s the time to create a series of goals that you’ll need to adhere to.

What precisely are you aiming for? What are you trying to achieve with this course? When developing a new course, it’s a good idea to think of it as a business.

You need to set a series of revenue goals, what audience segments you’ll be trying to reach, and plans for educating that audience.

The first goal is simple; any venture depends on revenue, so figure how much you’ll need to make with this course. To start, think about your yearly income from the course and recurring monthly income.

This will help you figure out a price for your online courses.

When it comes to reach, you’ll want to come up with goals that are based on traffic, active subs, your course’s followers, heat mapping, and how well you are converting.

The first question you should ask yourself is, “How many people will I ideally reach?”

Can you realistically expect to reach 1,000 students or higher? How are you planning on drawing these customers to your course?

There are several tools that you can use.

For example, you may opt to use an email list or a social media following.

You can even try contests and free course giveaways to drum up buzz, which can lead to new students.

The last goal you’ll need to take into account is educating your students. These can be considered customer goals, and they are critical for anyone looking to teach.

What will your learning outcomes look like? How will you create a follow-up for the course? How will you measure your student’s success?

These are all important factors to take into account.

Steps to Take:

  • Establish firm revenue goals
  • Establish goals insofar as how many students you’ll be actively reaching
  • Establish goals that clearly state what you’ll be endeavoring to teach each student
  • Establish goals to create follow-up materials for future learning opportunities

Step Four: Create a Lesson Plan

The structure is critical because students in a haphazard course will either cancel or won’t follow up for additional courses.

You don’t have to go into great detail at this stage and create the lessons themselves, but you should get a firm idea about what the course will look like.

This way, when it does come time to record, you’ll already have a plan.

Compose a list of all your ideas and consider how long you’ll need to implement them.

Is a three-week course period going to be enough? How long will each lesson take? Which lessons will be presented in each part of the course?

You can use mindmap software or a simple notebook to try and develop a general lesson plan for your online course.

As a rule, establish the whys, hows, and whats so that you have a clear understanding of what needs to be done each lesson. As I mentioned, this is fairly generalized, but it’s a critical step that can take days to complete.

Steps to Take:

  • Establish topics covered in the beginning, middle, and end of the course
  • Ask yourself how many lessons the course needs
  • Establish a flow so that students are educated but aren’t bored by the process
  • Establish if you’ll need supplementary information
  • Establish learning outcomes for each lesson

Step Five: Decide What Success Looks Like

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This goes hand-in-hand with the research phase. At this point, you should be ready to make content, but before you go all-in, it’s a great idea to test the waters so that you avoid spending a lot of time on a course that no one will buy.

Craft a sales page that outlines the course’s features and see how well it performs with potential customers.

It’s a good idea to explain to the customer why they need your course and your unique teaching method.

Next, using marketing techniques like email marketing or social media to drive your ideal customer to your page and attempt to get them to preorder or sign up for a waiting list.

Ideally, you’ll want them to make some kind of purchase or at least leave information that you can use for future marketing.

Finally, collect and analyze any data so that you can gauge interest and see what success might look like if you go all in.

Steps to Take:

  • Establish what a successful course will look like
  • Find out how much money will you need for marketing
  • Establish the number of people that will need to commit before you go all-in

Step Six: Select the Right Format for Your Audience

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There are several formats that you can use to teach students using the best online course platforms. Here are a few to consider:

Master Class: This is closest to a traditional lecture. In a master class, you simply provide students with info that they may review on their own time.

Corporate Training: This format is for professionals, and it focuses on delivering key information for a team of employees.

Mini Online Course: Some online teachers craft bite-sized lessons that may take mere hours to complete. This format is useful for testing the waters or for someone that has a wider-reaching knowledge level.

Face to Face: This is a more direct style of online course where you directly interact with your students using video conferencing.

Flipped: This starts with you primarily giving lectures in the first quarter. The remaining portion of the course, you’ll be interacting with students directly to cover the more difficult parts of the coursework.

MOOC: This is a massive open online course. In a MOOC, learning is fostered in a peer-to-peer environment with a much larger class size than most other formats. This is most similar to a university classroom.

Step Seven: Find the Right Online Teaching Platforms

There are a plethora of online course platforms to choose from, so this step will require extensive due diligence.

So, how long should this step take? It depends on whether you find a platform that fits your teaching style quickly or after extensive testing.

My suggestion is to spend at least 10 minutes on each platform so that you can quickly ascertain its strengths and weaknesses.

If a platform interests you, spend more time getting to know it.

Step Eight: It’s Time to Make the Content!

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Now is the time to use your experience/research, but before you start, establish the type of content you’re going to create.

Some online courses are entirely made up of slides, while others use video or audio conferencing to teach.

Each type requires content creation, but before you start creating, audit your materials to better understand what will go where when the course begins.

Audits often help you get your thoughts organized so that it’s easy to create content based on your notes alone.

Establish the type of content you’ll be using, the theme covered in each class, and any supplementary notes you’ll be using.

It doesn’t have to be complex; you just need to create a clear plan for each piece of content you’ll use for your course.

Here’s a look at each type that you may be using:

Video Conferencing: These days, video conferencing is common. Online teaching platforms usually have video software that will allow your students to see you lecturing in front of the camera. You can also use this to show students how to perform course-related activities.

Audio Conferencing: Some teachers merely use audio conferencing to guide their students. This is also useful for guided meditations and audio transcriptions.

Quizzes and Surveys: These are important for creating a classroom-like experience. Several third-party software solutions allow for quizzes and surveys, and many platforms like Udemy free courses have software for this built-in.

Slides: Also known as decks, slides provide visual information for your students. These slides also can have text on them to help guild learning.

Workbooks or PDFs: Creating one of these will help provide students with text to follow as they work through your course.

Step Nine: Upload and Set a Price

Each of the online learning platforms has a relatively easy process for uploading content. Here are a few links for the major platforms:

Udemy

Skillshare

Teachable

Once uploaded, you’ll need to set a price for your classes. Fortunately, this price is variable and allows you to set up deals for students if you want.

Remember, never undersell your expertise; you’re a teacher with a lot to offer, so price appropriately! That being said, also make sure that your price isn’t too high that it will drive away early students.

Remember, early testimonials are critical for gaining new students down the line, so this step may be something of a balancing act.

Step Ten: Test, Launch, and Market Your Content

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Before uploading, test your course with beta testers. These testers can serve as the litmus test that will help you establish how much success to expect.

The testers will also give feedback so that you’re 100 percent sure that you’re delivering on the course’s stated goals.

These initial students also can provide the all-important testimonials that will help your classes grow.

After the test, it’s time to launch, which is a fairly simple process.

Once the launch is complete, market your classes on social media, email, Google, or any platform that will bring in more students.

Don’t be afraid to use testimonials so that future students know what to expect from your course.

Steps to Take:

  • Establish a test class and determine a preset sizing for this class
  • Use the test class to develop better classes
  • Use the testers to establish better pricing
  • Launch the class
  • Market it for future students

Final Thoughts

Did you enjoy this tutorial on how to create an online course? This is a very important guide for me since I am very interested in the world of online learning, especially in the days of the pandemic.

Please feel free to comment below and share this article with friends that are looking to create their own online classes!

E-commerce Marketplaces You Should Be Selling On

Note: My Bestselling Webinar: “3 Secrets To Double Your Online Sales In 30 Days” – Is Now Available For Just 399 99/- Register Now! 

Whether you are already an online seller or looking to get started selling physical products online in India, this list is going to be an invaluable, up-to-date resource.

Who am I to give advice? Well, in the last 3 years I’ve sold over 40 Crores worth of products online! Check out my story in this video.

The e-commerce landscape in India in 2019, is still bustling with new startups, new business models and a lot of churn. So don’t be surprised to find several new companies in this list.

Let’s get started.

1. Amazon.in

Amazon has been one of the fastest growing e-commerce marketplaces in India. Personally for me, it constitutes the largest chunk of our online sales – about 35-40% of our total sales come from Amazon India.

What sets Amazon apart from competitors is its robust ranking algorithm and its very accessible & high performance Ads tools.

Some negative points include too much dependence on customer reviews (where one malicious or false 1 Star review on a brand new product can sink it so far down, it can be difficult to recover.).

Second, is the fact that they charge you shipping fees even when your product is not delivered or rejected by a customer on Cash On Delivery (Flipkart does not do this). However, they have recently started reimbursements for certain types of undelivered orders in 45 days.

Register here: https://sellercentral.amazon.in/

2. Flipkart

Flipkart is supposed to be the current leader in terms of total value of sales in India. No doubt, the huge order volumes Flipkart can generate on a Sale Event day like Big Billion Day is unmatched, even by Amazon.

However, the volumes for my business on Flipkart has always been lower than that on Amazon. It’s inconsistency is a problem, not only are the sales unpredictable, so are the Ads. It is probably because they do not have a solid and stable product ranking algorithm like Amazon does.

Though things are getting better and more predictable on Flipkart, as they are increasingly giving weight to customer reviews and stabilizing product rankings. However their Usual Price system combined with ‘Fixed Settlement’ & ‘Variable Settlement’ Promotions can be confusing for sellers.

PRO TIP #1:On the brighter side, their Product Listing Ads are currently giving better ROI to most sellers than Amazon. So if you haven’t started advertising on Flipkart yet, you should do so immediately. 

The biggest advantage with Flipkart is that they do not charge you shipping fees if COD orders are undelivered or rejected by the customer. This keeps your cost of doing business lower.

Register Here: https://seller.flipkart.com

3. Myntra & Jabong [Fashion Only]

Myntra & Jabong are both now owned by Flipkart. Myntra owns a big chunk of the online fashion sales pie. Yes, sellers have reported tripling their numbers once they go Live on Myntra & Jabong but its like an exclusive club of brands that seem out of reach of most sellers.

You do need a strong brand and high quality products that are unique in the market to get on-boarded. Here is the direct link to get started selling on Myntra & Jabong: https://partnerportal.myntra.com/ (but do remember they take very long to respond in most cases, and you may not even get a response at all.)

PRO TIP #2 : Use an e-commerce service provider who can help you send your product samples to Myntra and get you on-boarded if you are approved. This is much faster but the service provider will charge a fee. Just tell them you’ll pay only if you’re accepted, then you’re good to go! This entire process takes about 40 days.

Also, I would like to mention that Myntra has started selling headphones & other electronics so don’t ignore Myntra if you’re not in the fashion segment, be sure to research all their categories.

4. Snapdeal

Surprise, Surprise! The marketplace that crashed and burned not too long ago, seems to be rising from the ashes again. From what I hear, Snapdeal has not only started getting good orders again, they are also looking at buying Shopclues! 

PRO TIP #3: This might be a good time to get back on Snapdeal. I’m already back & the numbers, though not large, are promising! Also, since the competition is low, their Ads could give good returns right now (even though Ads have never been their strong suit).

However, I would strongly advise you to keep an eye on your settlements and fees & charges charged to you by Snapdeal. For Eg, They are still charging us Rs. 150 every month for storage fees for an item that was liquidated one and a half years ago! Not only that, they charge very significant cancellation fees if the seller cancels an order.

So keep your accounts in check when you start selling.

Register Here : https://sellers.snapdeal.com/ 

5. Paytm Mall

In 2018, Paytm Mall looked very promising and gave good volumes. Sellers are known to have done over 1 lakh orders in a single day during Diwali sales! But the euphoria soon fizzled out in December when they stopped giving big cash-backs & cut down on discounts & marketing.

Orders have drastically reduced on Paytm Mall since then, though it still promises to do well & does give orders. I have recently been getting approached by their team to start selling again as they are planning for promotions again.

PRO TIP #4: You get more orders on Paytm Mall if you participate in their promotions from their dashboard as they feature these promotions well.

For us sellers, any additional orders, means more money, so why not sign up there too, if you haven’t yet. Register here: https://seller.paytm.com

Also, if you don’t think that more orders mean more money, you’re probably doing something wrong. I would encourage you to check out My Bestselling Webinar: “3 Secrets To Double Your Online Sales In 30 Days” – Now Available For Just 399 99/- Watch Now.

6. Shopclues

Shopclues too started out with a lot of promise and good traction. They did give sellers good volumes but mostly to those selling extremely low priced items. They are particularly known for their Rs.49 to 99 Sales, Sunday Flea Market etc. 

However, in the past, I have got good orders there for items of Rs.2000 in a category where average selling price was just 300, but in every meeting that I have had with their team, I felt like they do not wish to focus on high priced items at all.

Their relentless focus on Tier 2, 3 & 4 cities & towns separated them form the competition but there is only so much money you can make from selling a 49 rupee item to them! At some point they had to stop burning money.

This is what happened and their sales seem to be drastically down too. Also beware, they used to be looking to extract money from sellers with some sort of Account Management Service and Advertising Packages.

Not that these packages do not work at all – in my experience, they can do well for you but only if you have some of the lowest priced items in your category. They are probably going to be bought by Snapdeal but we’ll have to wait & see what happens.

So, if you are looking to liquidate your stuck inventory or have very low priced items to sell, this can be a good place to sign up.

Register here: http://storemanager.shopclues.com/vendor.php

7. Meesho

This is a relatively new marketplace but has gained a good amount of orders in a short span of time. They are basically a re-selling platform, so they do not sell directly to customers, instead anybody can sign up there as a re-seller and sell the products listed on Meesho by suppliers, to their friends, family and customers to make a margin on their sales.

Their models seems to be doing well, with a lot of people selling in Whatsapp groups, Instagram pages etc. For us sellers and brand owners, becoming a supplier on Meesho is a good opportunity. They have a very simple fee structure and don’t charge suppliers any shipping fee.

PRO TIP #5 : If you are a Gold Seller on Flipkart or have very good orders on Amazon you can actually negotiate a slightly lower commission rate with Meesho! When they call you, just tell them that their commission is too high (usually 20%) and you need a better rate to sign up.

Their cataloging process is currently not smooth at all and their in-house listing team just don’t list all your products at once. This is something you can deal with, by listing your products on your own. However their order volumes are good & rising.

If you have high quality and attractive photographs for your products, its easy to get to 20-50 orders a day on Meesho. We have just signed up and have started to get orders. You should definitely start selling there if you haven’t.

Register here: https://supplier.meesho.com/

8. Glowroad

Glowroad’s model is the same as Meesho – they are a re-selling platform too. Several sellers especially in the Fashion segment and the Kitchen segment are doing well there, but there is good traction in other categories too.

You should definitely sign up on Glowroad and start selling as there seems to be a good growth path ahead for both Meesho & Glowroad and the sooner you get started, the more ratings & reviews your products can start accumulating, so they rank higher than products from sellers that join later.

Register here: https://glowroad.com/supplier

9. FirstCry & HopScotch [Baby & Kids Only]

These are the two dominant online players in India when it comes to Kids and Baby products. A lot of young parents shop there and these two websites control a good chunk of this segment.

Although Firstcry does not appear to be a marketplace, there are sellers selling there who have a good brand reputation and quality products. Just like Myntra, it is hard to get in there but you can find a way in by using service providers or contacting their team directly via email or LinkedIn.

For Hopsctoch, I have for you, the direct link to their seller sign up form : http://hopscotchchild.com/vendor-registration.html

Go on, thank me later 

10. Limeroad & Voonik [Fashion Only]

The reason I’ve grouped these together is that both of these are in the fashion segment and gained prominence around the same time. At one point in 2017, we were doing hundreds of orders every day on Voonik.

But oh, what a fall from grace it has been! Now we regularly have zero-order days and have completely stopped selling on Voonik & Mr Voonik. Another reason is that, they went crazy with their fees, at one point they were charging a total of over Rs.180 as shipping directly and indirectly to the seller and customer.

Also, Voonik’s current strategy seems to be to focus on their own private labels and brands. Hence I would not recommend you to start selling on Voonik but Limeroad is one you can still consider. Although their seller panel is clunky, they do still have some order volumes and if you are already registered there, you can gain traction if you work closely with their category team.

However, I don’t yet see a very bright future for both of them and you need to be cautious because sinking marketplaces like askmebazar and trendybharat have caused losses to sellers (including us!) when they shut down without clearing your dues. If you still do want to get started, email them at sellers@limeroad.com.

11. TataCliq 

Yes, Tata is in the game too! One thing that Tata always focuses on is quality.  They have a highly valued brand name in the Indian consumer’s  mind and they work hard to keep it that way.

Just like Myntra, you need to have a registered brand and very good quality products. Some of the negative points include a very complex seller panel & order processing procedure, which can be confusing to new sellers. Also, its has relatively low traffic & orders when compared to more established sites like Myntra.

However, there are many positives including, the ability to price your brand higher as they target a relatively affluent customer base. There is also the added benefit if your brand getting associated with a big name like Tata.

If you want to sell on TataCliq go here: https://www.tatacliq.com/sellwithus

12. Koovs [Fashion]

This is an up-and-coming online fashion store. They have gained a good reputation and shoppers interest in a short span of time. They also have Future Group (owners of Big Bazaar, Central, Brand Factory etc) as an investor, who owns 30% of their company.

They do not seem to have an open marketplace yet. (Correct me in the comments below if I’m wrong.) However, what I did find in their FAQ section is that if you want to sell on Koovs, you can send them an email at care@m-eretail.com.

One thing is for certain, you are going to need your own brand and original designs to get accepted because they have a curated selection which usually means, individual designs are picked by their team for sale and brands cannot upload their entire catalogs.

13. HomeShop18

This is one name we are familiar with albeit not because of their website but due to their TV channel. However, they are currently growing their website traffic fast.

PRO TIP #6: If you get in touch with your category manager, you can get your items on their TV show as well. Although getting on the show will need you to give them a very large margin & commit large stock too.

As an online seller, the more sites you can sell on, the better. So it makes sense to sign up with them and see how your products can fit into their ecosystem. 

You can register for selling on HomeShop18 here: https://www.homeshop18.com/sellerInfo.html

14. Infibeam

This is an old & steady horse, is what I like to say. They are the only e-commerce company listed on the stock exchange and offer a variety of services apart form just a marketplace. However they do have good traffic and sales on their store.

They deal in almost all categories of e-commerce and there is no reason to not sign up with them. Sellers have managed to get good order volumes from Infibeam, especially during their promotions such as the Diwali sales season etc.

You can register for selling on Infibeam here: https://www.infibeam.com/merchant-signup

I hope I was able to give you at least a few new places to start selling your products online in India. Please share this article in Facebook & Whatsapp seller groups to help out our fellow online sellers.

If you are looking to take your business to the next level or even just getting started, don’t forget to check out my webinar: 3 Secrets To Double Your Online Sales In 30 Days. In this webinar, I will make an exclusive, highly discounted offer for my ‘Crorepati Seller Course’, which can transform your business whether you are a beginner or an expert or just looking to get started. The webinar is now available For Just 399 99/- Register Now 

**Views expressed in this article are solely based on my personal experience with these marketplaces. This experience may vary from seller to seller.